DE PIXAR AL CIELO. MIS AÑOS CON STEVE JOBS Y Cómo REINVENTAMOS LA INDUSTRIA DEL CINE - Book reviews of DE PIXAR AL CIELO. MIS AÑOS CON STEVE JOBS Y Cómo REINVENTAMOS LA INDUSTRIA DEL CINE

'DE PIXAR AL CIELO. MIS AÑOS CON STEVE JOBS Y Cómo REINVENTAMOS LA INDUSTRIA DEL CINE' book reviews

Review for'DE PIXAR AL CIELO. MIS AÑOS CON STEVE JOBS Y Cómo REINVENTAMOS LA INDUSTRIA DEL CINE'

"De Pixar al Cielo. Mis Años con Steve Jobs y Cómo Reinventamos la Industria del Cine" is an enlightening and fascinating read that delves deep into the intricate world of Pixar Animation Studios and its incredible journey to becoming a cinematic powerhouse. Written by Lawrence Levy, who joined Pixar as CFO in 1994, the book offers an insider's perspective on the company’s transformation under the visionary leadership of Steve Jobs.

One of the most compelling aspects of the book is Levy's candid recounting of his initial experiences with Pixar. Upon joining, the studio was far from the success story it is known as today. Levy paints a vivid picture of a company teetering on the brink of financial collapse, with Jobs' investment in Pixar seeming more like a personal passion project than a viable business venture. This lends an air of authenticity to the narrative, as readers get to see the raw, unpolished side of a now-iconic brand.

Levy’s writing shines when he discusses the strategic moves that helped turn Pixar into a profitable entity. His detailed accounts of the negotiations with Disney, the initial public offering, and the release of groundbreaking films like "Toy Story" offer invaluable insights into the business acumen required to navigate the tumultuous waters of the entertainment industry. The author's background in law and finance adds a layer of depth to these discussions, making them both informative and engaging.

Steve Jobs, a central figure in this story, is portrayed with complexity and nuance. Levy does not shy away from discussing the challenges of working with Jobs, known for his demanding and often mercurial nature. However, he also highlights Jobs' unwavering belief in Pixar’s potential and his relentless pursuit of excellence, which were crucial in driving the company forward. This balanced portrayal allows readers to appreciate Jobs not just as a tech icon but as a multifaceted individual whose vision and leadership were instrumental in Pixar's success.

The book also delves into the creative culture at Pixar, which is perhaps one of its most endearing elements. Levy talks about the collaborative environment, the emphasis on storytelling, and the relentless pursuit of innovation that defined the studio. These sections are particularly inspiring, as they showcase how a company can foster creativity while maintaining a strong business foundation.

Moreover, "De Pixar al Cielo" is not just a business memoir; it is also a story of personal growth and transformation. Levy shares his own journey, including the challenges and triumphs he faced, making the narrative relatable and human. His reflections on leadership, resilience, and the importance of finding balance in life add a philosophical dimension to the book, making it more than just a recounting of events.

In conclusion, "De Pixar al Cielo. Mis Años con Steve Jobs y Cómo Reinventamos la Industria del Cine" is a must-read for anyone interested in the intersection of creativity and business. Lawrence Levy offers a rare glimpse into the inner workings of one of the most innovative companies of our time, providing lessons that are applicable far beyond the realm of cinema. Whether you are a business professional, a creative, or simply a fan of Pixar, this book will leave you inspired and enlightened.

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